STOCKHOLM (Reuters): Twitter owner Elon Musk has unveiled a logo for the social media platform on Monday that featured a white ‘X’ on a black background as a replacement for the familiar blue bird symbol.
Musk along with Twitter Chief Executive Officer Linda Yaccarino unveiled a logo. “X is here! Let’s do this,” tweeted Yaccarino, who also posted a picture of the logo projected on the company’s offices in San Francisco.
X is here! Let’s do this. pic.twitter.com/1VqEPlLchj
— Linda Yaccarino (@lindayacc) July 24, 2023
Both Yaccarino’s and Musk’s Twitter handles feature the X logo, although the Twitter blue bird is still visible across the platform. “#GoodbyeTwitter” was trending on the platform with reference to the old logo as several users criticised the new one.
Musk said on a post on Sunday he wanted to change Twitter’s logo and polled his millions of followers on whether they would favour changing the site’s colour scheme from blue to black.
He posted a picture of a stylised X against a black outer space-themed background. He also referred to the “interim X logo,” and tweeted that “soon we shall bid adieu to the Twitter brand and, gradually, all the birds”.
In response to a tweet asking what will tweets be called under “X”, Musk replied “x’s”.The original Twitter logo was designed in 2012 by a team of three. “The logo was designed to be simple, balanced, and legible at very small sizes, almost like a lowercase “e”,” tweeted Martin Grasser, one of the designers.
