LOS ANGELES: Leonardo DiCaprio and Robert De Niro have rallied fellow Hollywood celebrities in a new coronavirus fundraising campaign by offering a walk-on role in their upcoming film to one lucky donor.
The actors are set to star in ‘Killers of the Flower Moon,’ one of next year’s most hotly anticipated movies, directed by Martin Scorsese and tells the true story of Native American killings in 1920s Oklahoma.
“If you ever wondered what it was like to be able to work with the great Martin Scorsese, this is your chance,” said DiCaprio in an Instagram video. The randomly selected winner will also have lunch with the stars and director and attend the premiere.
The initiative is part of the #AllInChallenge launched which sees celebrities including movie and sport stars auction or donate to once-in-a-lifetime fan experience and challenge others to do the same.
The opportunities include having Justin Bieber fly to your house for a private show, watching a Los Angeles Lakers basketball game ringside with Magic Johnson, or play golf with Rob Lowe have collectively raised $4 million so far.
The organisers hope to raise $100 million. All proceeds go to charities providing food relief to those in need during the lockdown, including charities such as Meals on Wheels, No Kid Hungry and America’s Food Fund, launched this month by DiCaprio and Laurene Jobs, the widow of Apple co-founder Steve Jobs.
In his video DiCaprio challenged Ellen DeGeneres, who within hours responded by offering a chance to co-host her chat show, and Matthew McConaughey, who invited a donor to join him in his private box to watch an American Football game in Texas.
I’m all in. I hope you will be too. #ALLINCHALLENGE @LeoDiCaprio @JTimberlake @LauraDern pic.twitter.com/NiT68M7pdS
— Ellen DeGeneres (@TheEllenShow) April 15, 2020
The campaign is the latest in a series of high-profile celebrity initiatives over the deadly coronavirus pandemic, from singer Rihanna’s donations to Twitter CEO Jack Dorsey’s new $1 billion relief fund.
Seinfeld co-creator Larry David started a $150,000 GoFundMe campaign to support out-of-work golf caddies at his highly exclusive Riviera Country Club in Los Angeles.
hey ya’ll, I’ve accepted the #ALLINCHALLENGE. Go to https://t.co/oCLLVTWD8J and donate for a chance to win a chance to join me at a @UTAustin Football Game. Let’s come together to feed the hungry during these tough times. I challenge @jimmykimmel + @jonahhill – are you ALL IN!? pic.twitter.com/mCZg8hyBL1
— Matthew McConaughey (@McConaughey) April 15, 2020
